About Us
Who We Are
TrueLife is a catalyst.
We awaken minds, stir hearts, and help people dig deep to become their best selves. Rooted in the belief that every human being carries untapped potential, TrueLife inspires, empowers, and transforms lives through storytelling, events, and intentional reflection.
From leaders reawakening clarity, nations striving for transformation, and young people discovering their voice, TrueLife is the bridge that connects inner growth to outward impact.
We create spaces, stories, and experiences that encourage reflection, ignite bold dreams, and equip people to rise into the fullness of who they are meant to be. From campuses to boardrooms, from magazine pages to global stages, TrueLife is the bridge between inner growth and outward impact.
The TrueLife Experience
The next chapter of TrueLife unfolds at the TrueLife Experience, happening November 20–21, 2025 at Kempinski Hotel, Accra. This is more than an event, it is an awakening—a space where you’ll connect with leaders, dreamers, and change-makers ready to live with courage and clarity.
Our Vision
From a Simple Idea to a Movement
Our Story
TrueLife began with a simple but profound conviction: that every person has within them a deep well of potential waiting to be unlocked. Too often, people go through life unaware of their own power, blinded by fear, uncertainty, or societal limitations.
We created TrueLife to change that.
Through stories, events, and reflections, we offer tools and spaces for people to pause, reflect, and rediscover who they are and what they can become. What started as a magazine has evolved into a multi-dimensional catalyst for inspiring professionals in boardrooms, leaders across nations, and young people.
Our heartbeat remains the same: to inspire, empower, and transform.
Changing Lives, Communities, and Nations
Our Impact
TrueLife is an inspiration that leads to transformation. Every story, every event, every reflection is designed to shift perspectives and fuel lasting growth.
- For individuals: Clarity, courage, and confidence to live authentically.
- For communities: Stronger, more purpose-driven citizens.
- For nations: A ripple effect of awakened minds building sustainable futures.
Because when the mind awakens, everything changes.
Meet the Founder
Dedo kofi
At the heart of TrueLife is Dedo Kofi, a Ghanaian entrepreneur, speaker, and advocate for transformation. With over 18 years of experience building purpose-driven businesses, she has dedicated her life to creating platforms that awaken human potential.
From founding Adeko Minds, a marketing and events company, to shaping Niche Expressions, an upscale lifestyle brand, Dedo has always led with vision and heart. Her journey has been marked by resilience, leadership, and an unwavering belief that people can rise above limitations.
Through TrueLife, Dedo brings together her passion for storytelling, leadership, and transformation, creating a soulful movement that is as real as it is impactful.